{"id":5853,"date":"2022-01-21T01:55:12","date_gmt":"2022-01-21T01:55:12","guid":{"rendered":"https:\/\/www.cygnusmusic.net\/resources\/?page_id=5853"},"modified":"2024-04-03T12:32:08","modified_gmt":"2024-04-03T11:32:08","slug":"getting-into-playlists-faqs","status":"publish","type":"page","link":"https:\/\/www.cygnusmusic.net\/resources\/getting-into-playlists-faqs\/","title":{"rendered":"Getting into Official Playlists FAQ’s"},"content":{"rendered":"
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This page has been put together to provide transparency so that artists and labels can strengthen their positions and increase their chances of getting official playlist placements. Below are some FAQ’s regarding playlisting.<\/strong><\/h4><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n <\/div>\n \n <\/div>\n \n\t\t\t\n\t\t\n\t\t\t
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What is an offical playlist placement?
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This is where a track has been added to a playlist that is curated by the stores own in-house editorial team. Many of the biggest playlists on Spotify, Apple Music, Deezer, Amazon, Yandex, NetEase, SoundCloud and YouTub<\/strong>e, are managed by the stores themselves. User generated playlists can also have massive followings, they are totally independent, and you can some times secure placements by speaking directly with the owners of the playlists. How to get on user generated playlists<\/strong><\/a><\/p><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n <\/div>\n \n <\/div>\n \n\t\t\t\n\t\t\n\t\t\t

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How do I get in to official store playlists?<\/strong><\/h3><\/div>\n\n\n\n\n
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There’s no guarantees, but here’s how to maximise your chances.<\/p>\n

1. High organic consumption and engagement of that artists music on the streaming platform<\/strong>.<\/h5>\n

2. Undertake PR and Marketing<\/strong> to increase consumption and engagement of that artists music on the streaming platforms. Ensure that the information is presented to their distributor. Cygnus Music feature form<\/a><\/strong>.<\/p>\n

3. Securing user generated playlists<\/strong><\/a> to increase exposure. (Example UKF<\/a>)<\/p>\n

4. Have high social media engagement and hype surrounding the release, artist or label.<\/p>\n

5. Promote, engage and be fully active in the ecosystem of each store.<\/p>\n

SPOTIFY<\/span><\/strong><\/p>\n

Pitch new music to editors for playlist consideration via the pitching tool in Spotify For Artists<\/a>. This should be done 1-2 weeks in advance and focus on the story behind the music<\/strong>.<\/p>\n

Labels should ensure that the artist has pitched their music to editors for playlist consideration. Labels (and managers) can do this on behalf of the artist by claiming their label<\/a> account after their first 3 releases are out.<\/p>\n

6. Understand the artist and labels roles by reading this article<\/a>.<\/strong><\/p><\/div>\n\n\n\n\n

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An overview of what contributes to offical playlisting.<\/p><\/div>\n\n\n\n \n

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Fact: Worldwide, there’s over 40,000 tracks released per day. Make yours stand out by following the above ^<\/p><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n <\/div>\n \n <\/div>\n \n\t\t\t\n\t\t\n\t\t\t

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What is organic consumption on a streaming platform?<\/strong><\/h4><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n\t\t
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High monthly play counts, listeners are playing the music in full and not skipping through it, plays are meeting the monetisation threshold of 30 seconds, the audience is adding the music to their liked songs and own playlists, other artists are adding the music to their playlists, the number of followers the artist has is always increasing, a high numbers of pre-saves in advance.<\/p>\n

Spotify “Refer to our ever-expanding, regularly-updated Spotify For Artists Help section<\/b><\/a>,\u00a0Features<\/a><\/b>,\u00a0Blog<\/a><\/b>\u00a0and\u00a0Videos<\/a><\/b> for help, advice, guides, best practices and case studies on Spotify tools such as Marquee, Canvas, Music + Talk, Promo Cards and more.”<\/p><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n <\/div>\n \n <\/div>\n \n\t\t\t\n\t\t\n\t\t\t

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How will I know if my music gets playlistsed?
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Spotify email you if your song gets picked.<\/strong> You can also check the Playlists tab in Spotify for Artists when your release goes live and explore detailed stats about it.<\/p>\n

Pitching doesn\u2019t guarantee playlist placement. If your song doesn\u2019t get picked, it may still get discovered later<\/strong>. Stay on Spotify’s editors\u2019 radar by building your fanbase and engaging with your audience on Spotify and beyond.<\/p><\/div>\n\n <\/div>\n \t\t<\/div>\n\t\t\n\t\t\n\t\t\n <\/div>\n \n <\/div>\n \n\t\t\t\n\t\t\n\t\t\t

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