{"id":16198,"date":"2023-11-01T10:52:54","date_gmt":"2023-11-01T10:52:54","guid":{"rendered":"https:\/\/www.cygnusmusic.net\/resources\/tidal-artist-home-an-introduction-copy\/"},"modified":"2024-04-03T11:35:59","modified_gmt":"2024-04-03T10:35:59","slug":"broadcast-channels-on-facebook-and-messenger-reels-tips","status":"publish","type":"page","link":"https:\/\/www.cygnusmusic.net\/resources\/broadcast-channels-on-facebook-and-messenger-reels-tips\/","title":{"rendered":"Broadcast Channels on FaceBook and Messenger &#038; Reels Tips"},"content":{"rendered":"<div id=\"themify_builder_content-16198\" data-postid=\"16198\" class=\"themify_builder_content themify_builder_content-16198 themify_builder\">\n\n    \t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_0 themify_builder_16198_row module_row_16198-0\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-0-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-0-0-0\" class=\"module module-text text-16198-0-0-0  repeat \">\n    \n    <p><strong>In the ever-evolving landscape of digital marketing<\/strong> and content distribution, musicians are now presented with new opportunities and challenges, thanks to Meta&#8217;s latest updates.\u00a0<\/p>\n<p>Meta are now unveiling a range of features and tools designed to empower musicians to connect, engage, and expand their fan base in unprecedented ways.<\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_1 themify_builder_16198_row module_row_16198-1\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-1-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-1-0-0\" class=\"module module-text text-16198-1-0-0  repeat \">\n    \n    <h3 style=\"text-align: center;\">Broadcast Channels Are Coming to Facebook &#038; Messenger<\/h3><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_2 themify_builder_16198_row module_row_16198-2\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col4-2 first module_column tb_16198_column module_column_0 module_column_16198-2-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module image -->\n    <div  id=\"image-16198-2-0-0\" class=\"module module-image image-16198-2-0-0  image-center  \">\n\n        \n        <div class=\"image-wrap\">\n                            <img src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-1024x575-500x280.png\" width=\"500\" class=\" wp-post-image wp-image-16253\" alt=\"Screenshot 2023 11 01 at 12.09.36\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-1024x575-500x280.png 500w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-300x168.png 300w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-1024x575.png 1024w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-768x431.png 768w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36-1536x862.png 1536w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2023\/11\/Screenshot-2023-11-01-at-12.09.36.png 1792w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>            \n                        <\/div>\n            <!-- \/image-wrap -->\n        \n        \n            <\/div>\n    <!-- \/module image -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n\t\t<div  class=\"tb-column col4-2 last module_column tb_16198_column module_column_1 module_column_16198-2-1\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-2-1-0\" class=\"module module-text text-16198-2-1-0  repeat \">\n            <h3 class=\"module-title\">Overview:<\/h3>    \n    <p style=\"font-weight: 400;\">Throughout this year Meta have been launching broadcast channels across their family of apps. We are now excited to share the recent <a href=\"https:\/\/messengernews.fb.com\/2023\/10\/18\/introducing-broadcast-channels-on-facebook-and-messenger\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/messengernews.fb.com\/2023\/10\/18\/introducing-broadcast-channels-on-facebook-and-messenger\/&#038;source=gmail&#038;ust=1698917904317000&#038;usg=AOvVaw0t1jC9kEp3WKLYrBFVlWdr\">announcement<\/a> that they&#8217;ll be bringing that experience to Facebook and Messenger.\u00a0<\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_3 themify_builder_16198_row module_row_16198-3\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-3-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-3-0-0\" class=\"module module-text text-16198-3-0-0  repeat \">\n            <h3 class=\"module-title\">What Is It?: <\/h3>    \n    <p style=\"font-weight: 400;\">Broadcast channels, a new feature on Facebook Pages, are a one-to-many messaging tool that allows creators to send content directly to their audiences in a chat format. Admins can use these channels to engage with their communities and fans, offering features like polls for instant feedback, behind-the-scenes content, and voice notes for authentic expression. This addition further enhances the connection between creators and their followers.<\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_4 themify_builder_16198_row module_row_16198-4\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-4-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-4-0-0\" class=\"module module-text text-16198-4-0-0  repeat \">\n            <h3 class=\"module-title\">How It Works:<\/h3>    \n    <p>If you manage a Page on Facebook in a market where broadcast channels are currently available, you can start a channel directly from your Page. Otherwise, you can join the waitlist <a href=\"https:\/\/www.facebook.com\/broadcastchannelsearlyaccess\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.facebook.com\/broadcastchannelsearlyaccess&#038;source=gmail&#038;ust=1698917904317000&#038;usg=AOvVaw3T3m6jAfwhtkZNEgDE4OoI\">here<\/a>\u00a0and you will be notified when the feature is available to you. Learn more\u00a0<a href=\"https:\/\/www.facebook.com\/help\/messenger-app\/1020117295903156\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.facebook.com\/help\/messenger-app\/1020117295903156&#038;source=gmail&#038;ust=1698917904317000&#038;usg=AOvVaw2QwvHO6EfccqEeKTEsdsdG\">here<\/a>.\u00a0<u><\/u><u><\/u><\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_5 themify_builder_16198_row module_row_16198-5\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-5-0\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-5-0-0\" class=\"module module-text text-16198-5-0-0  repeat \">\n    \n    <h3 style=\"text-align: center;\">Spotify and Instagram Reels Integration Test<\/h3><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_6 themify_builder_16198_row module_row_16198-6\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-6-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-6-0-0\" class=\"module module-text text-16198-6-0-0  repeat \">\n            <h3 class=\"module-title\">Overview:<\/h3>    \n    <p>Spotify are set to test new Instagram Reels features that will enable fans to easily engage with music they discover on IG. They&#8217;ll do this by building seamless ways to save &#038; listen on Spotify.\u00a0<\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_7 themify_builder_16198_row module_row_16198-7\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-7-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-7-0-0\" class=\"module module-text text-16198-7-0-0  repeat \">\n            <h3 class=\"module-title\">What is It: <\/h3>    \n    <p>Specifically, they plan to test:<u><\/u><u><\/u><\/p>\n<ul>\n<li><u><\/u>Spotify playlist recommendations within IG Reels audio browser pages in the US, Brazil, and Indonesia<u><\/u><u><\/u><\/li>\n<li><u><\/u>A \u201cshare to Reels\u201d option within Spotify\u2019s share sheet in all markets where IG audio library is available\u00a0<u><\/u><u><\/u><\/li>\n<li><u><\/u>Both \u201cadd to Spotify\u201d and \u201clisten on Spotify\u201d calls-to-action on licensed music audio pages within IG in all markets where audio library is available\u00a0<\/li>\n<\/ul>\n<p><strong>Phased rollout of the test is scheduled to launch in October. Testing will only occur on Android devices.<\/strong><\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_8 themify_builder_16198_row module_row_16198-8\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-8-0\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-8-0-0\" class=\"module module-text text-16198-8-0-0  repeat \">\n    \n    <h3 style=\"text-align: center;\">Reels Resources<\/h3><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_9 themify_builder_16198_row module_row_16198-9\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-9-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-9-0-0\" class=\"module module-text text-16198-9-0-0  repeat \">\n    \n    <p><strong>Cross-platform playbook of tips and tricks to spark inspiration and success on Reels.<\/strong> These best practices can help you reach a broader community and spark your next big idea. Please see the blog post\u00a0<a href=\"https:\/\/www.facebook.com\/creators\/reels-best-practices-tips-tricks\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.facebook.com\/creators\/reels-best-practices-tips-tricks&#038;source=gmail&#038;ust=1698917904317000&#038;usg=AOvVaw2NUvW0Sn-esZkYDfyex6mj\">here<\/a>.\u00a0<\/p>\n<p>Focus on what you should know to maximise your opportunity to be recommended to people who don\u2019t already follow you. See blog post <strong><a href=\"https:\/\/creators.instagram.com\/blog\/instagram-recommendations-eligibility-tips-creators\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/creators.instagram.com\/blog\/instagram-recommendations-eligibility-tips-creators&#038;source=gmail&#038;ust=1698917904317000&#038;usg=AOvVaw3f-py_lbdnWK0xjUuCHI4K\">here.\u00a0<\/a><\/strong><\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_10 themify_builder_16198_row module_row_16198-10\">\n\t\t\t\t                                <div class=\"row_inner \" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-10-0\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-10-0-0\" class=\"module module-text text-16198-10-0-0  repeat \">\n    \n    <h3 style=\"text-align: center;\"><strong><span style=\"text-decoration: underline;\">Bonus<\/span>\u00a0Reels Tip: Use Text Overlay<\/strong><\/h3><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-10-0-1\" class=\"module module-text text-16198-10-0-1  repeat \">\n    \n    <p>If you\u2019re looking for ways to increase viewership and engagement on your Reels, use text overlays! In a case study, Reels with text created by public accounts with over 10k followers received on average 71% more plays and 57% more comments than reels without text.<u><\/u><u><\/u><\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_11 themify_builder_16198_row module_row_16198-11\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col-full first module_column tb_16198_column module_column_0 module_column_16198-11-0\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-11-0-0\" class=\"module module-text text-16198-11-0-0  repeat \">\n    \n    <h1><strong>Other articles&#8230;\u00a0<\/strong><\/h1><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix fullcover module_row_12 themify_builder_16198_row module_row_16198-12\">\n\t\t\t\t                                <div class=\"row_inner gutter-narrow\" >\n\n                                    \n\t\t<div  class=\"tb-column col4-1 first module_column tb_16198_column module_column_0 module_column_16198-12-0\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-0-0\" class=\"module module-buttons buttons-16198-12-0-0  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/spotify-discovery-mode\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-spotify\"><\/i> <span>discovery mode<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-0-1\" class=\"module module-buttons buttons-16198-12-0-1  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/instagram-reels-pro-techniques\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-camera-retro\"><\/i> <span>INSTAGRAM REELS<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-0-2\" class=\"module module-buttons buttons-16198-12-0-2  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/getting-into-playlists-faqs\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-question-circle\"><\/i> <span>KEY Playlist FAQ's<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-0-3\" class=\"module module-buttons buttons-16198-12-0-3  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/spotify-pro-techniques\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-spotify\"><\/i> <span>Spotify Only Singles<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n\t\t<div  class=\"tb-column col4-1 second module_column tb_16198_column module_column_1 module_column_16198-12-1\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-1-0\" class=\"module module-buttons buttons-16198-12-1-0  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/threads-and-the-music-industry-why-do-musicians-need-the-app\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-at\"><\/i> <span>new threads app<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-1-1\" class=\"module module-buttons buttons-16198-12-1-1  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/cover-songs-licensing-and-sampling\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-check-square\"><\/i> <span>covers & sampling<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-1-2\" class=\"module module-buttons buttons-16198-12-1-2  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/spotify-editorial\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-desktop\"><\/i> <span>spotify editorial<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-1-3\" class=\"module module-buttons buttons-16198-12-1-3  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/why-sponsored-posts-matter\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-twitter-square\"><\/i> <span>SPONSORED POSTS <\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n\t\t<div  class=\"tb-column col4-1 third module_column tb_16198_column module_column_2 module_column_16198-12-2\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-2-0\" class=\"module module-buttons buttons-16198-12-2-0  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/tiktok-2023-music-discovery\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-rocket\"><\/i> <span>TIKTOK CAMPAIGNS<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-2-1\" class=\"module module-buttons buttons-16198-12-2-1  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/rotorvideos.com\/cygnusmusic\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-video-camera\"><\/i> <span>Create Music videos<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-2-2\" class=\"module module-buttons buttons-16198-12-2-2  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/dj-mixes-spotify\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-spotify\"><\/i> <span>Spotify DJ Mixes<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-2-3\" class=\"module module-buttons buttons-16198-12-2-3  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/sh1.sendinblue.com\/w1iztd9tht7e.html?t=1637765074\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-check-square-o\"><\/i> <span>Labels on Apple Music<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n\t\t<div  class=\"tb-column col4-1 last module_column tb_16198_column module_column_3 module_column_16198-12-3\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-3-0\" class=\"module module-buttons buttons-16198-12-3-0  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/youtube-shorts\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-youtube\"><\/i> <span>YOUTUBE SHORTS<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-3-1\" class=\"module module-buttons buttons-16198-12-3-1  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-sales\/#YouTubePremiers\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-youtube-play\"><\/i> <span>Planning Premiers<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-3-2\" class=\"module module-buttons buttons-16198-12-3-2  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-vertical\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/youtube-channel-partnership\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-youtube\"><\/i> <span>YouTube MCN <\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n\n\n    <!-- module buttons -->\n    <div  id=\"buttons-16198-12-3-3\" class=\"module module-buttons buttons-16198-12-3-3  \">\n\n        \n        <div class=\"module-buttons normal circle\">\n            \t\t\t\t<div class=\"module-buttons-item buttons-fullwidth buttons-horizontal\">\n\t\t\t\t\t<a href=\"https:\/\/www.cygnusmusic.net\/resources\/parity\/\" class=\"ui builder_button\" target=\"_blank\" rel=\"noopener\"><i class=\"fa fa-adjust\"><\/i> <span>Importance of Parity<\/span><\/a>                <\/div>\n                    <\/div>\n    <\/div>\n    <!-- \/module buttons -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t\t\n\t\t<!-- module_row -->\n\t\t\t<div  class=\"themify_builder_row module_row clearfix repeat module_row_13 themify_builder_16198_row module_row_16198-13\">\n\t\t\t\t<div class=\"builder_row_cover \"><\/div>                                <div class=\"row_inner \" >\n\n                                    \n\t\t<div  class=\"tb-column col4-2 first module_column tb_16198_column module_column_0 module_column_16198-13-0 repeat\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n<!-- module text -->\n<div  id=\"text-16198-13-0-0\" class=\"module module-text text-16198-13-0-0  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#Instagram\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>Instagram<\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-13-0-1\" class=\"module module-text text-16198-13-0-1  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#Facebook\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>Facebook <\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-13-0-2\" class=\"module module-text text-16198-13-0-2  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#TikTok\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>TikTok<\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-13-0-3\" class=\"module module-text text-16198-13-0-3  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#YouTube\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>YouTube<\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-13-0-4\" class=\"module module-text text-16198-13-0-4  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#Snapchat\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>Snapchat<\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n\n\n<!-- module text -->\n<div  id=\"text-16198-13-0-5\" class=\"module module-text text-16198-13-0-5  repeat \">\n    \n    <p><a href=\"https:\/\/www.cygnusmusic.net\/resources\/maximise-social-media\/#Influencers\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2489 alignleft\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON.png 40w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-100x100.png 100w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-50x50.png 50w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2019\/06\/BUTTON-30x30.png 30w\" sizes=\"(max-width: 40px) 100vw, 40px\" \/><b>Influencers<\/b><\/a><\/p><\/div>\n<!-- \/module text -->\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n\t\t<div  class=\"tb-column col4-2 last module_column tb_16198_column module_column_1 module_column_16198-13-1\" >\n                                                                <div class=\"tb-column-inner\">\n                            \n\n    <!-- module image -->\n    <div  id=\"image-16198-13-1-0\" class=\"module module-image image-16198-13-1-0  image-center  \">\n\n        \n        <div class=\"image-wrap\">\n                            <img loading=\"lazy\" width=\"592\" height=\"509\" src=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2022\/02\/ww-1.jpg\" class=\" wp-post-image wp-image-6397\" alt=\"ww 1\" srcset=\"https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2022\/02\/ww-1.jpg 592w, https:\/\/www.cygnusmusic.net\/resources\/wp-content\/uploads\/2022\/02\/ww-1-300x258.jpg 300w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/>            \n                        <\/div>\n            <!-- \/image-wrap -->\n        \n        \n            <\/div>\n    <!-- \/module image -->\n\n                        <\/div>\n                    \t\t<\/div>\n\t\t<!-- \/.tb-column -->\n\t\t\n\t\t\n                                <\/div>\n                                <!-- \/row_inner -->\n                        <\/div>\n                        <!-- \/module_row -->\n\t\t<\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the ever-evolving landscape of digital marketing and content distribution, musicians are now presented with new opportunities and challenges, thanks to Meta&#8217;s latest updates.\u00a0 Meta are now unveiling a range of features and tools designed to empower musicians to connect, engage, and expand their fan base in unprecedented ways. Broadcast Channels Are Coming to Facebook [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"spay_email":""},"_links":{"self":[{"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/pages\/16198"}],"collection":[{"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/comments?post=16198"}],"version-history":[{"count":50,"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/pages\/16198\/revisions"}],"predecessor-version":[{"id":19692,"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/pages\/16198\/revisions\/19692"}],"wp:attachment":[{"href":"https:\/\/www.cygnusmusic.net\/resources\/wp-json\/wp\/v2\/media?parent=16198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}